Aug 12, 2020
Join us for this episode of Small Business Connections as Ann talks with Toi Sweeney of the Well Dressed Brand and author of Secrets of the Well Dressed Brand. Toi is a fashion stylist, designer, brand image strategist, speaker and entrepreneur who helps people dress for success. She shares the importance of using your wardrobe as a business strategy.
Your wardrobe is your brand packaging. Think like a TV celebrity and put your "war clothes" on because when you look good you feel good. Toi shares we are more powerful than we know and we represent our business so, align your wardrobe with what you want to say. Once you decide what you want to say, make sure your business is aligned. Dressing well affects your long-term vision. Your wardrobe is your brand packaging.
The Small Business Connections Podcast is hosted by Ann Brennan, owner of ASMM Digital Marketing. The podcast was created as a means of helping her clients build a community around their brands. Since its inception, the podcast has grown to include guests from around the world. To be on the show, please message Ann directly through LinkedIn.
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