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Hello and welcome to the Marketing Mums Podcast where our goal is to help you make sense of digital marketing by speaking in a more human voice. If you are ready to market your business in a more effective and efficient way, this is the podcast for you

Nov 18, 2020

In this episode of Small Business Connections, Ann talks about entrepreneurship, their passion for helping small businesses, and the Lean Framework with Brad Eisenberg of BELeanBusiness.com.

Brad got an early start in entrepreneurship and he had many signs that showed him the way. Brad went from Mechanical Engineering to Engineering Businesses. As a child, Brad wanted to design roller coasters, pursued an engineering degree at the University of Maryland and while at school fell in love with entrepreneurship. Brad's passion for helping businesses developed while working on a school project where he developed a bicycle-sharing company paired with working for an energy efficiency business. Brad saw ways to incorporate a new concept with the bicycles and ways to improve the energy business's efficiency.

Brad helps small businesses adopt "Lean" strategies and technology to become scaleable. He enjoys building systems and showing companies how to be sustainable businesses. Brad focuses on helping businesses save time, money and build consistency all the way through their processes.

Brad offers a free Lean Assessment Tool for you to explore and find one thing you can fix or streamline in your business today. The Be Lean Assessment will help you pinpoint the weakest link and give you recommendations to improve and obtain your business goals.

 

Brad's Favorite Books of Business

The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses by Eric Ries

Good to Great: Why Some Companies Make the Leap and Others Don't by Jim Collins

The 7 Habits of Highly Effective People by Stephen R. Covey

This episode is brought to you by ChimneyTEK, Maryland's Trusted Chimney & Fireplace Experts for 26 years. ChimneyTEK has serviced thousands of Maryland homes and is committed to keeping homes and families warmer and safer since 1994. Family-owned and operated, licensed and insured, full-service chimney and venting care at your service.

Ann reminds everyone to have their chimney inspected before you have your first fire of the season.

The Small Business Connections Podcast is hosted by Ann Brennan, owner of ASMM Digital Marketing. The podcast was created as a means of helping her clients build a community around their brands. Since its inception, the podcast has grown to include guests from around the world and has been listened to in over 20 countries.

Thanks for listening and be sure to subscribe.